Formal Friday

FORMAL FRIDAY is a Helsinki based menswear brand launched in 2015 with the mission to offer high performing clothing with clean aesthetics and optimized user experience for the requirements of active life. We believe that functional clothing can lead to improved creativity. We believe that creativity can lead to spontaneous innovation. And we are certain that innovation will lead to a better future for all of us.

ETHOS
Materials selected by a mountaineer. Aesthetics engineered by a designer.

DESIGN PHILOSOPHY
The aesthetics of each collection serve both the visual and the functional aspects of the garments. Designer Teemu Muurimäki's clean silhouettes work as a creative backbone of the company. We deliver utility and minimalism.

MATERIAL PRINCIPLE
The fundamental assumption for each decision regarding fabrics and hardware is to serve a purpose. Our goal is to push the boundaries of clothing to maximize user experience and wearability of our products.

QUALITY FOR A LIFETIME
Nature's finest performance fibres and latest innovations in textile development accompanied by discipline of production. next level garments today. No compromises or unethical steps in the process. Because anything else would be far too easy.

COMBINING TWO WORLDS
Realisation of superior quality and functionality in the extreme sports clothing industry led us to this journey to bring you the best elements of both worlds.

www.formalfridayclothing.com