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The Magic of Winter in Helsinki

In January, our capital city invites you to enjoy the best of winter. Take note of our tips, take advantage of our exclusive offers, and experience Helsinki in a whole new way.

In winter, Helsinki is like something out of a fairytale – sparkling snow-covered landscapes, crisp sea air, and endless experiences! Right after the New Year, LUX Helsinki lights up the city’s dark evenings with magical light installations spread across town. In January 2025, the route will pass by Hotel Lilla Roberts, so be sure to stop by for a meal and a warm drink during your tour.

January is also a treasure trove for shopping enthusiasts, with winter sales offering incredible finds. Warm up between stores with a cup of coffee in trendy cafés, or pop into one of the city’s small galleries. After a day of exploring, there’s nothing better than sitting down for an evening at one of Helsinki’s charming restaurants (we have a particularly good one to recommend) or visiting the city’s cozy cocktail bars (and yes, we can suggest one of those, too).

A day full of activities is best topped off with a good night’s sleep in soft, luxurious sheets. Book a stay for yourself or your group at one of Helsinki’s enchanting hotels and make your weekend the perfect escape. As a Strawberry member, you’ll receive a 15% discount on accommodation at Hotel Lilla Roberts until January 19, 2025.

Welcome to experience the magic of winter in Helsinki – winter city life has never been so delightful!

Cover Photo: Julius Konttinen / LUX Helsinki 2024

Our Offers for the LUX Helsinki Tour

Step into the enchanting world of light art! LUX Helsinki brings sparkle and magical installations to the dark evenings of the city. Walk the route and witness how familiar streets transform into a stage for the celebration of light. Photo: Peilipöllö, Jere Suontausta / LUX Helsinki

✨ Three-Course Menu for Two – €80 (reg. €104) Available at Restaurant Krog Roba from Wed 8.1. to Sat 11.1. Book your table here and use the discount code: LUXMENU

✨ Hot Toddy or Sparkling Wine for €12 Enjoy a warming drink or a bubbly treat at our cocktail bar, Bar Lilla e, at a special price from Wed 8.1. to Sat 11.1. Just mention you’d like to use the LUX offer when ordering.

Hotel Stay 15 % Off for Members

Welcome the new year with a memorable stay at Hotel Lilla Roberts in Helsinki! Enjoy a beautifully designed Art Deco-style room, savor delicious dishes in our restaurant, and indulge in expertly crafted cocktails at our bar.

🍓 Join Strawberry for Free and take advantage of a 15% discount on your January getaway! As a member, you'll unlock incredible benefits at our Nordic hotel family of over 200 hotels. Learn more and join here!

Join first & book then!

Experience Ice Swimming in Helsinki

Have you ever tried winter swimming? Helsinki offers the perfect setting for this invigorating experience that awakens both body and mind. In January, the boldest swimmers take a dip in icy waters surrounded by stunning scenery – whether from a cozy sauna by the shore or immersed in the tranquility of nature.